Prof.Dr. Haluk Gürgen
Prof. Dr. Haluk Gürgen received his PhD degree from Anadolu University in 1987 with his thesis titled “The Creative Strategy Used in Television Advertisements”. In 1989 he conducted field works in San Francisco State University. He became Associate Professor in 1990 and Professor in 1997.
Apart from his numerous research projects and papers presented in national and international conferences, his books include Advertising and Copywriting, Public Relations, Public Relations Media and Tools, Quality of Communication in Organizations.
Prof. Dr. Haluk Gürgen is still holding the position of Dean of Communication Faculty at Bahçeşehir University.