Jonathan Low
Jon is a Partner and Co-founder of Predictiv Consulting and PredictivAsia. Predictiv assists corporations, government agencies, startups and not-for-profits improve management performance, organizational effectiveness, marketing and strategy. Predictiv has particular expertise in evaluating the impact on financial results of strategy execution, reputation, organizational effectiveness, brand, innovation and post-merger integration. Clients have included Southwest Air, Pfizer, Major League Baseball, Petrobras, General Motors, UPS, Visa, United Technologies, Trump Holdings, Chevron, the US Joint Chiefs of Staff, Novartis.
Earlier in his career, Jon took a leave of absence from the investment firm High Street Associates to serve as Deputy Assistant Secretary of Labor for Work and Technology Policy. Jon served on the SEC Steering Committee on the Future of Accounting and Financial Reporting, the Conference Board Working Group on Corporate Performance and represented the U.S. Government at the inaugural OECD Global Conference on Corporate Governance.
Prior to founding Predictiv, Jon was a Senior Fellow at Cap Gemini Ernst & Young’s Center for Business Innovation. Under his leadership, CGEY produced major business strategy reports including Measures That Matter, Success Factors in the IPO Transformation Process and The Value Creation Index. He organized and co-hosted with Forbes ASAP an annual conference entitled Measuring the Future.
Jon has served in a number of positions related to his work such as Co-Chair for Strategic Organizational Issues of The Brookings Institution’s Task Force on Intangible Sources of Value. He has presented his finding to the US Securities and Exchange Commission, the Financial Accounting Standards Board, the European Commission, Chinese Ministry of Technology and the New York Federal Reserve Bank.
His work has appeared in Forbes, the Wall Street Journal, Harvard Management Update, New York Times and Business Week. Jon has appeared on ABC, CNN, CNBC, PBS and other electronic media. He was co-editor of Enterprise Value in the Knowledge Economy, a joint publication of the OECD and Ernst & Young in 1997. He co-authored the book Invisible Advantage, published by Perseus Press in 2002. He has contributed chapters to Business Power; Creating New Wealth from IP Assets (Wiley, 2007), From Assets to Profits (Wiley 2009) Intangibles in the Integrated Report (Bocconi, 2013). He blogs for The Low-Down.
Jon currently serves as a Director of American Public Media Group; a member of the Advisory Committee to the Baccalaureate Degree Program at Palm Beach State College, chair of the Bowdoin College Parents Executive Committee; a Director of IPTI, a research and innovation NGO in Brazil; a Faculty member of the Reputation Institute Management Training Program; a member of the Advisory Board of The Center for the Living City; a member of the Advisory Board of the RepMan reputation research center in Turkey and an Executive Committee member of the Palm Beach County Ethics Initiative. He is a graduate of Dartmouth College and Yale University’s School of Management.