How to persuade a robot that you should get the job
Stephen Buranyi, The Guardian, 4 March 2018 Do mere human beings stand a chance against software that claims to reveal
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Articles
Reputation Trends For 2017
Weber Shandwick’s Chief Reputation Strategist Leslie Gaines-Ross shared reputation trends for 2017 posted on her Linkedin account. Here we are
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Repuception! Or one half of the apple…
Repuception! A concept that I coined… In 1990’s, I had issues about the fact that the public relations domain was
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A MULTI-DIMENSIONAL, BIG PICTURE OF CSR: TOP 50 COMPANIES IN TURKEY by SARP BAĞCAN
A MULTI-DIMENSIONAL, BIG PICTURE OF CSR: TOP 50 COMPANIES IN TURKEY Assistant Professor SARP BAĞCAN Lecturer in GelişimUniversity, Istanbul-TURKEY
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How to Measure and Manage Reputation
Key Concept Reputation management is a complex task and the measurement of it particularly so, concerned as it is with diverse
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Brother but not twin concepts: Reputation and Brand…
The two key point of corporate communication; Reputation and Brand… Reputation and brand are two separate structures which often act
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Changing how we think about reputation, Dr.Leslie Gaines-Ross
Dr. Leslie Gaines-Ross, discusses Graeme Trayner’s ‘‘Emblems and Shotcuts: Rethinking Corporate Reputation Research’’ article by her point of view in
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